With a passion for efficiency, and effective design, my focus is helping design and development teams build and maintain thoughtful design systems. With a background in Adobe Experience Manager (AEM) and multi-brand organizations, my experience has taught me the value of scale; using atomic design principles and modern development methods to bridge the gap between design and development.
Aside from my career, I'm a husband, a father of two, and an avid cyclist.Download Resume
Senior UX Designer 2020 - Curent
Nestle Purina North America | Remote
This long-term contract position is centered around the design and development of a new design system for Purina’s multi-brand website platform. Responsibilities include building atomic based design files (with Figma), collaboration with front-end developers, UX writing and documentation, workshops, training and workflows centered around ongoing maintenance. Also, responsible for designing the future state UI/UX for Purina.com.
UX Student Mentor 2020 - Curent
Thinkful | Remote
Support UI/UX students by acting as an advisor, counselor, and support system as they complete the course and land their first industry job.
Creative Manager (UI/UX Team) 2019 - 2020
Bass Pro Shops | Springfield, MO
Responsible for the leadership, direction, and mentorship of a team of designers, copywriters and front-end developers. This includes leading creative and holistic thinking across diverse product releases, platforms, and devices for White River Marine Group. Also responsible for delivering a UX vision, along with a plan for evolutionary, iterative updates, that actualize the larger vision over time.
Senior UI/UX Designer 2015 - 2019
Bass Pro Shops | Springfield, MO
Responsible for the UI/UX design for White River Marine Group; the parent company for marine brands like Tracker, Ranger, Nitro, Mako, Triton, Bass Pro Boating Center and more. This role's primary focus is centered around the migration to Adobe Experience Manager (AEM) for all brand websites. Aside from the UI/UX design for all brand websites, this includes creating and maintaining a central design system and component library, UX design for AEM internal authors and story writing for product requirements.
Lead UI Designer 2014 - 2015
Dapper Shopping | San Francisco, CA | Remote
Responsible for the overall UI/UX of the iOS app Dapper (for men) and Moxy (for women). Other roles included brand identity design, wireframing concepts, prototyping interactions, quality assurance and testing, design and HTML/CSS of the marketing website, design and HTML for transaction emails and marketing materials for web/print media.
Senior UI Designer 2012 - 2014
Liberty University | Lynchburg, VA
Design team lead for all web and app related projects. Responsible for creating and enforcing brand guidelines, prioritizing and assigning projects to designers and wireframing overall UX of each product. Projects included iOS and Android applications, responsive websites, complex internal web applications and student facing app tools.
Graphic Designer 2010 - 2012
Pickering Creative Group | Lynchburg, VA
Designed and developed ideas for various clients along the midwestand east coast. Included branding, web design, web development, print advertising, and marketing strategies.
Training & Awards
AAF Gold Addy
Tracker Off Road Website
Apple App Store Feature
Moxy, April 2015
Best New Apps & Lifestyle
Dapper, November 2014
Best New Apps, Lifestyle and Buy with Apple Pay
2012 AMA Prism Award
Corporate Identity, Pickering Creative Group
Nielsen Norman Group
UX Training 2019 Boston, MA
UX Training 2017 Chicago, IL
UX Training 2012 Chicago, IL
Reach Design Leadership Conference
2017 New York, NY
2018 Las Vegas, NV